Salescraft Training
Learn to sell anything to anyone!
Who is your avatar?
You know what you're selling, but what is your customer buying? Hint... it may not be what you think!
I'll share tips and insights from my years of selling to B2B and B2C clients. So welcome to the Podcast!
And, find out more about my online courses at: https://www.salescraft.training
Episodes
49 episodes
How good is your forecasting?
Mastering the art of sales forecasting transforms your business from reactive to proactive, giving you power to anticipate cash flow, allocate resources efficiently, and make strategic decisions with confidence. This episode dives deep into the...
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Season 2
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Episode 27
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19:06
How to increase client retention
Client retention is crucial for subscription-based or membership-based businesses, requiring consistent trust-building and understanding of different personality types. Effective retention strategies focus on credibility, authenticity, and comm...
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Season 2
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Episode 26
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19:51
The most effective sales techniques for closing deals
Effective deal closing begins right from the start of client engagement through proper qualification, genuine conversation, and attentive listening rather than relying on end-stage closing techniques. The most successful sales approach involves...
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Season 2
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Episode 25
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15:38
How data analytics can improve your sales
Data analytics is a powerful tool for sales professionals that helps identify inefficiencies and opportunities throughout the customer journey. Knowing your numbers enables you to optimize conversion rates at each stage of your sales process, f...
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Season 2
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Episode 24
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18:54
How to turn objections into sales
Objections in sales aren't rejections but opportunities for clarification, with prospects simply signaling they want to move forward but need reassurance on specific concerns. Successful handling of objections transforms sales outcomes and redu...
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Season 2
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Episode 23
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18:26
How to create a compelling offer
Creating a compelling sales offer requires understanding the specific problems you solve and who experiences them. The key to successful selling is getting inside your client's head and addressing their fears before they even voice them.
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Season 2
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Episode 22
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19:11
The role of sales planning in sales management
Sales planning saves time and increases success by helping you target the right prospects and avoid wasting resources on people who will never buy. This crucial sanity check ensures your sales activities are aligned with your revenue goals and ...
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Season 2
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Episode 21
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20:53
How to develop an effective sales strategy
We explore how to develop a comprehensive sales strategy, starting with setting specific 90-day goals that align with your broader annual targets and tracking meaningful metrics to measure your progress.• Setting specific, measurable, a...
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Season 2
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Episode 20
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20:39
Why is selling like dating?
The dating-sales parallel reveals how qualification, trust-building, and relationship maintenance drive sales success just as they create meaningful personal relationships.• Qualifying prospects properly is like dating compatibility—ens...
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Season 2
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Episode 19
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19:18
The 3 Questions to Ask To Transform Your Sales Results
We explore three transformative questions that can dramatically improve sales performance by helping you identify and focus on ideal clients who are most likely to buy.• What problems do you solve for clients that keep them awake at nig...
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Season 2
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Episode 17
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17:55
The secrets to great client engagement
Ever frozen mid-sentence during a product demo or felt your heart race before a cold call? You're not alone. The difference between mediocre and exceptional salespeople often comes down to mastering presentation skills and understanding the psy...
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Season 2
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Episode 17
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21:04
How to practice sales by yourself
The hardest part of improving your sales skills? Often it's simply having no one there to practice with, provide feedback, or share techniques. Whether you're a solopreneur managing your entire business alone or a sales professional without ade...
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Season 2
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Episode 16
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23:56
How to stop missing the 3 types of buying signs
Many salespeople miss crucial buying signals, continuing to pitch after customers are ready to buy and potentially talking themselves out of a sale.• Three types of buying signals to recognize: verbal, non-verbal, and psychological•...
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Season 2
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Episode 15
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17:21
What They Don't Tell You About Sales Rejection
Fear of rejection in sales is primarily about reframing our understanding that clients are rejecting our products or services, not us personally. Proper qualification and honest conversations with prospects are the keys to minimizing rejection ...
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Season 2
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Episode 14
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20:45
7 Sales Techniques for Beginners
Seven practical sales techniques help beginners convert more prospects to customers while maintaining ethical standards that create genuine win-win situations. These foundational methods provide immediate tools for overcoming common sales chall...
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Season 2
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Episode 13
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23:20
How to have effective conversations
Successful business interactions depend on meaningful conversations where genuine listening takes precedence over self-promotion, creating deeper connections and revealing valuable information.• Talking excessively about yourself is the...
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Season 2
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Episode 12
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20:36
Building Inclusive Teams: A Leader's Guide to Embracing Differences
Effective leadership means creating an inclusive culture where diversity becomes your team's greatest strength. • Building a culture where all members feel safe to express ideas without fear of judgment• Promoting belonging by recog...
Subscriber Episode
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Season 2
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Episode 11
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21:12
How to change support issues into sales opportunities
We dive into the often-overlooked area of customer support and its impact on building trust and loyalty. The discussion centres on how post-sale support can significantly reinforce client relationships and improve repeat business.• Unde...
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Season 2
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Episode 10
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19:36
How to build a sales funnel that converts
We discuss how to create a sales funnel that leads to conversions and helps businesses grow. Understanding your ideal client and the client journey is paramount to successful sales strategies.• Importance of a well-structured sales funn...
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Season 2
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Episode 9
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20:33
Understanding Negotiation Styles and Tactics
This episode explores negotiation styles, highlighting the importance of understanding both distributive and integrative negotiation tactics. We discuss twelve specific tactics used in negotiations and provide strategies for recognising and cou...
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Season 2
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Episode 8
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22:35
Balancing Structure and Freedom for Team Members
Unlock the secrets to mastering leadership by balancing structure with freedom in a sales environment! Discover the DISC model's power in understanding the intricate dance of personality types. Learn how to connect effectively with your team an...
Subscriber Episode
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Season 2
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Episode 7
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20:17
Why you should invest in sales training
This podcast explores the necessity and benefits of investing in sales training, focusing on shifting from pushy tactics to client-centric selling. It discusses handling objections, setting realistic expectations, understanding the sales proces...
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Season 2
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Episode 6
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21:48
5 questions to help you to increase sales and improve client retention
The podcast highlights the essential role of understanding customer pain points in driving sales and building lasting client relationships. It explores several strategies for obtaining customer feedback, reducing churn, enhancing customer servi...
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Season 2
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Episode 5
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20:27
9 things to consider when getting started
Mastering the art of sales requires more than just knowing techniques; it's about building relationships and understanding your audience. This episode discusses key insights for new salespeople, from the importance of cold calling to fostering ...
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Season 2
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Episode 4
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20:27
Why you should surround yourself with people who are smarter than you
This podcast episode explores the crucial need for leaders to surround themselves with smarter individuals, stressing that true leadership is about empowerment rather than control. It discusses the common fears that inhibit this process and pro...
Subscriber Episode
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Season 2
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Episode 3
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20:57
