Salescraft Training
Learn to sell anything to anyone!
Who is your avatar?
You know what you're selling, but what is your customer buying? Hint... it may not be what you think!
I'll share tips and insights from my years of selling to B2B and B2C clients. So welcome to the Podcast!
And, find out more about my online courses at: https://www.salescraft.training
Episodes
38 episodes
How to practice sales by yourself
The hardest part of improving your sales skills? Often it's simply having no one there to practice with, provide feedback, or share techniques. Whether you're a solopreneur managing your entire business alone or a sales professional without ade...
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Season 2
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Episode 16
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23:56
How to stop missing the 3 types of buying signs
Many salespeople miss crucial buying signals, continuing to pitch after customers are ready to buy and potentially talking themselves out of a sale.• Three types of buying signals to recognize: verbal, non-verbal, and psychological•...
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Season 2
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Episode 15
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17:21
What They Don't Tell You About Sales Rejection
Fear of rejection in sales is primarily about reframing our understanding that clients are rejecting our products or services, not us personally. Proper qualification and honest conversations with prospects are the keys to minimizing rejection ...
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Season 2
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Episode 14
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20:45
7 Sales Techniques for Beginners
Seven practical sales techniques help beginners convert more prospects to customers while maintaining ethical standards that create genuine win-win situations. These foundational methods provide immediate tools for overcoming common sales chall...
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Season 2
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Episode 13
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23:20
How to have effective conversations
Successful business interactions depend on meaningful conversations where genuine listening takes precedence over self-promotion, creating deeper connections and revealing valuable information.• Talking excessively about yourself is the...
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Season 2
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Episode 12
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20:36
Building Inclusive Teams: A Leader's Guide to Embracing Differences
Effective leadership means creating an inclusive culture where diversity becomes your team's greatest strength. • Building a culture where all members feel safe to express ideas without fear of judgment• Promoting belonging by recog...
Subscriber Episode
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Season 2
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Episode 11
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21:12
How to change support issues into sales opportunities
We dive into the often-overlooked area of customer support and its impact on building trust and loyalty. The discussion centres on how post-sale support can significantly reinforce client relationships and improve repeat business.• Unde...
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Season 2
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Episode 10
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19:36
How to build a sales funnel that converts
We discuss how to create a sales funnel that leads to conversions and helps businesses grow. Understanding your ideal client and the client journey is paramount to successful sales strategies.• Importance of a well-structured sales funn...
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Season 2
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Episode 9
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20:33
Understanding Negotiation Styles and Tactics
This episode explores negotiation styles, highlighting the importance of understanding both distributive and integrative negotiation tactics. We discuss twelve specific tactics used in negotiations and provide strategies for recognising and cou...
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Season 2
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Episode 8
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22:35
Balancing Structure and Freedom for Team Members
Unlock the secrets to mastering leadership by balancing structure with freedom in a sales environment! Discover the DISC model's power in understanding the intricate dance of personality types. Learn how to connect effectively with your team an...
Subscriber Episode
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Season 2
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Episode 7
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20:17
Why you should invest in sales training
This podcast explores the necessity and benefits of investing in sales training, focusing on shifting from pushy tactics to client-centric selling. It discusses handling objections, setting realistic expectations, understanding the sales proces...
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Season 2
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Episode 6
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21:48
5 questions to help you to increase sales and improve client retention
The podcast highlights the essential role of understanding customer pain points in driving sales and building lasting client relationships. It explores several strategies for obtaining customer feedback, reducing churn, enhancing customer servi...
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Season 2
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Episode 5
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20:27
9 things to consider when getting started
Mastering the art of sales requires more than just knowing techniques; it's about building relationships and understanding your audience. This episode discusses key insights for new salespeople, from the importance of cold calling to fostering ...
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Season 2
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Episode 4
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20:27
Why you should surround yourself with people who are smarter than you
This podcast episode explores the crucial need for leaders to surround themselves with smarter individuals, stressing that true leadership is about empowerment rather than control. It discusses the common fears that inhibit this process and pro...
Subscriber Episode
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Season 2
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Episode 3
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20:57
How to differentiate from your competitiors
Differentiating your business from competitors requires a blend of effective pricing, communication, and service quality. The episode explores the impact of perceived value, ethical selling practices, and client feedback on establishing a susta...
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Season 2
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Episode 2
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20:51
How to Transform Sales Peaks into a Smooth Flow
Discover how to break free from the chaotic sales cycle that leads to last-minute rushes and stress. This episode offers insights into understanding personality types, creating weekly sales targets, and aligning sales efforts with seasonal buyi...
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Season 2
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Episode 1
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20:47
Overcoming inexperience
Unlock the secrets to starting a successful journey in sales with our latest episode! Ever wondered how recommending a favorite movie is like making a sale? We promise you'll gain practical insights into initiating conversations, handling objec...
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Season 1
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Episode 22
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20:51
Leading Without Authority: Amplifying Influence Through Emotional Intelligence
Unlock the secrets to leading without an official title and discover how influence can be more powerful than authority. Imagine turning a £1 million account into over £6 million in just a year, all through the power of collaboration and empower...
Subscriber Episode
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Season 1
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Episode 21
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20:23
The Art of Keeping Clients for Life
Finding new clients can be hard and the cost per new client can be very high. So it makes sense to keep clients as long as possible. So, whether you are selling a service, a product, or a membership, what do you need to think about when conside...
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Season 1
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Episode 20
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24:24
How to have the right conversation (every time)
Having the right conversation is vital if you are to be successful in sales. But, did you know that understanding WHO you are speaking to and their personality type, can make or break a deal?We all like to be with people who are like us...
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Season 1
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Episode 19
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22:38
How to deal with the 6 biggest fears that salespeople have
Conquer your sales fears and elevate your career with insights from my 30 years of experience in sales and training. Discover how to transform rejection from a personal setback into a simple communication hiccup, and learn strategies that will ...
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Season 1
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Episode 18
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23:59
Unlocking Potential by Redefining Leadership Strategies
Can you imagine feeling empowered to be the "worst" salesperson on your team? The secret lies in leadership that focuses on lifting others to their highest potential. Join us for a compelling discussion about the stark differences between leade...
Subscriber Episode
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Season 1
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Episode 17
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23:02
The Art of Communicating Real Value
What if the true worth of a product isn't found on its price tag? Join us as we unlock the mystery of value in sales, exploring how individual needs transform simple transactions into meaningful exchanges. Through entertaining stories, like my ...
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Season 1
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Episode 16
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21:19
Turning Sales Rejection into a Growth Catalyst
Unlock the secrets to turning rejection into a stepping stone for success in your sales career. Ever wondered why some people thrive despite constant setbacks? We promise you'll walk away knowing how to handle rejection without taking it person...
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Season 1
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Episode 15
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20:21
Tailoring Your Approach to Client Needs
Unlock the secret to mastering client communication, ensuring your business meetings don't end with a puzzling silence. Have you ever left a meeting thinking you've nailed a deal, only to never hear from the client again? We explore how underst...
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Season 1
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Episode 14
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21:22
